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Recently a student asked me ‘What was the traffic generation strategy that we use for Business Academy Online’.

What a great question. Let’s take a look …

The traffic generation strategy for Business Academy Online is not set in stone, as i believe no marketing strategy should be. But the concept should always be the same. Whatever you use, TEST and MEASURE to see what works for you and your database. What works for you, may not work for someone else.

This diagram below is an overview of the internet marketing tools we use for generating traffic for Business Academy Online. Most are pretty self explanatory.

For business academy online this strategy provides our database with real value and content. This should be every businesses number one or at least number two objective. You need customers, and you need customers that need you. You can only do this by providing real content and useful information.

Don’t ever stop testing and measuring…. Hope this was helpful